• Skip to main content
  • Skip to footer

Pure Portfolios

  • Investing
  • Planning
  • Stories of Transformation
  • About
  • Client Education
    • Sunday Coffee Reads
    • Blind Spots Podcast
    • YouTube Gallery
  • The Pure Experience
  • FAQs

Let’s Talk Client Login

YouTube

History shows that big market drops can offer the biggest opportunities. When fear takes over headlines, smart investors lean in. Here’s why those gut-check moments might be the key to long-term growth. Ready to rethink your strategy? Watch the full video now. 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
Why the Worst Times Can Be the Best to Invest #investing #stockmarket
Ever wonder how taxes impact your investment returns? We break down why being strategic about where you hold your assets could save you big in the long run. Catch the full video for more tips on building a tax-efficient portfolio. 📺 Full YouTube Video https://www.youtube.com/watch?v=fOSQbqoZuHg 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
Smart Investing: Why Asset Location Matters #investing #taxplanning
As we close out April, our Chief Investment Officer, Nik Schuurmans, recaps a historic intra-month market reversal. He unpacks how equities, bonds, gold, and bitcoin reacted to volatility, highlights the growing disconnect between soft survey data and hard economic indicators, and shares what past market patterns suggest about the months ahead. With a closer look at big tech drawdowns, international diversification, and misleading headlines about the U.S. Dollar, it’s a timely reminder to reassess risk exposures and stay grounded in what actually matters. 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
April 2025 Market Commentary: Historic Reversal, Contrarian Signals and Global Trends
There’s more to financial advising than just crunching numbers. From offering unbiased insight to helping you stay grounded during emotional decisions, this is the real value behind professional guidance. Ready to see your finances from a clearer perspective? Watch the full video for the full breakdown. 📺 Full YouTube Video https://www.youtube.com/watch?v=GabgkvOQ-Iw&t=1249s 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
Why Financial Advisors Matter More Than You Think #financialplanning #wealthbuilding
Most investors run for the exits when prices drop—but that might be the real opportunity. In this short, we break down a key mindset shift for long-term success. Want the full story? Watch the full episode linked below. 📺 Full YouTube Video https://youtu.be/0Tnn0rJq3Dg 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
Why Market Dips Can Be a Smart Move #investsmart #stockmarkettips
In this episode of Happy Half Hour, we unpack a volatile start to April and how investors can stay grounded amid market noise. ➡️ What recent tariff proposals could mean for the global economy ➡️ How emotional decisions and media noise can mislead investors ➡️ Why some investors feel worse off than they are ➡️ The rebound of bonds after years of underperformance ➡️ The risk of chasing last year’s winners like big tech and the S&P We also talk through our recent portfolio adjustments, the importance of a rules-based strategy, and why honest conversations about risk tolerance matter now more than ever. 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
Tariffs Uncertainty and Market Volatility in Focus | Happy Half Hour
In this month’s market update, our Chief Investment Officer Nik Schuurmans unpacks the growing disconnect between investor sentiment and market fundamentals. While headlines may suggest turmoil, many asset classes are performing well beneath the surface. Nik breaks down what’s driving recent pullbacks in tech and Bitcoin, the risks of concentrated portfolios, and where the AI boom stands today. He also shares insights from key indicators like the misery index, credit spreads, and the VIX to help investors keep perspective. Stay focused, stay long-term, and make sure your portfolio reflects your true risk tolerance. *Filmed on 3/26/25 * 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
March 2025 Market Commentary: Investor Sentiment, AI Bets, and Hidden Strengths
Worried about recent market fluctuations? A broader perspective reveals a different picture. While headlines focus on uncertainty, other asset classes are holding strong. See why zooming out matters for investors. Watch the full video for more insights. *Filmed on 3/4/25 📺 Full Video https://youtu.be/TdvUva_aeYg 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
Navigating Market Swings: Why Headlines Don’t Tell the Full Story #investing #markets
Markets have been unpredictable, but what does that mean for investors? In this episode of Happy Half Hour, we break down: 📉 The latest market volatility and what’s driving it 📊 How political shifts and economic factors impact investor sentiment 💡 Key metrics we track, including the VIX and credit spreads ⚖️ Why diversification and risk management are critical in 2025 With AI fatigue, shifting market trends, and economic concerns, staying informed is more important than ever. Tune in for insights on how to navigate uncertainty with a disciplined investment approach. *Filmed on 3/4/25 🔔 Subscribe for more episodes and insights! 👉 Have questions? Contact us at insight@pureportfolios.com 🔗 Sunday Coffee Reads Blog https://www.pureportfolios.com/blog/ 🔍 www.pureportfolios.com 🌈💰 Disclaimer: Investment advisory services offered through Pure Portfolios, a Registered Investment Advisor with the U.S. Securities and Exchange Commission. This material is intended for informational purposes only. It should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney or tax advisor. This information is not an offer or a solicitation to buy or sell securities. The information contained may have been compiled from third party sources and is believed to be reliable. -- Pure Portfolios was the vision of two reformed bankers that sought to shake up the stale wealth management model. We felt charging investors more than 1% was too much, so we lowered our fees. Collecting a fixed percentage of assets, regardless of performance and risk management, seemed unfair, so we decided to tie our fees to client outcomes, discounting fees during tough market environments. We are professional human advisors, offering transparent and innovative fees.
How to Navigate Market Volatility & Economic Shifts | Happy Half Hour
Load More... Subscribe
Pure Portfolios
Get In Touch

insight@pureportfolios.com

1 (877) 261-0015

Twitter Youtube  Facebook

Lake Oswego Office

dashicons-location 1 Centerpointe Drive
Suite 120
Lake Oswego, OR 97035

Camas Office

dashicons-location 2005 SE 192nd Ave
Suite 200
Camas, WA 98607

Design by Tinyfrog Technologies

Form CRS | Form ADV | Notice of BCP | Privacy Policy | Web Accessibility | Site Map

This site is protected by reCAPTCHA and the
Google Privacy Policy and Terms of Service apply