“If a topic makes someone feel emotional, they will rarely be interested in the data. This is why emotions can be such a threat to…
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The Benchmark Fallacy
Market Sell-Off: The Good & Bad
“Everything feels unprecedented when you haven’t engaged with history.” – Kelly Hayes, author The daily flow of negative headlines, market losses, and dire predictions can…
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Sell in May and Enjoy the Day?
“In real-time, every crisis feels like the worst thing ever. In hindsight, every crisis is an obvious buying opportunity.” – Morgan Housel, author This isn’t…
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April 2022 Market Commentary
Trying to make sense of the economy and markets? We’ve got your back. Pure Portfolios’ Chief Investment Officer talks market action, the Fed’s current…
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What Does Peak Inflation Look Like?
“Every administration thought they had power to end inflation but they really didn’t. I think now you can see that same sense of overconfidence in…
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Does it Still Make Sense to Own Bonds?
White-hot inflation. Rising interest rates. Tanking bond prices. The popular consensus is that investors should abandon their bond allocation. It’s a tidy narrative but deserves…
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March 2022 Market Commentary
“The main purpose of the stock market is to make fools of as many people as possible.” – Bernard Baruch, famous investor In the…
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What’s the Bullish Case for Stocks?
“Tell someone that everything will be ok and they’ll shrug you off. Tell someone they’re in danger and they’ll hang on your every word.” Morgan…
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Mitigating Damage without Playing the Market Oracle
“Imagine thinking you could predict when you would sprain your ankle or get in a car crash. Instead, develop the ability to absorb damage. Train…
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